Samsung TV Tournee
In-store demos don’t always show the real difference between your current TV and a new one. So we brought the experience home.
With the Samsung TV Tournee, consumers could compare Samsung’s new 8K TV directly with their own TV, in their own living room.
A personal side-by-side demo made the upgrade instantly visible. And if they liked what they saw, they could buy it on the spot.
For this campaign we created social content and posts and instore communication.
Selected Works
24/7 BackpackBASIC-FIT
ShotControlSAMSUNG / NBB
NongshimNONGSHIM
Switch to Galaxy ResortSAMSUNG
The Edge ChallengeSAMSUNG
GreaseSCHWARTZKOPF
The Worst Instagram accountSAMSUNG
Samsung Experience StoresSAMSUNG
Bespoke X PabloSAMSUNG
Tour de France Cover StoriesSAMSUNG / TEAM SUNWEB
Do What You Can'tSAMSUNG
Going the extra mileTHE DOG WALKER
TV TourneeSAMSUNG
MotionBlindsCOULISSE
Worlds first lifestyle TVSAMSUNG
Own the TwilightSAMSUNG
The Job of LifeMINISTERIE OCW
Message on a BottleSAMSUNG / TEAM SUNWEB
Beat the StreetSAMSUNG / VVN
T-Rex spectacularSAMSUNG
Switch to GalaxySAMSUNG
Are you already a donor?NIERSTICHTING
Fast Charging SpectacularSAMSUNG
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